The Coty group launches its haute perfumery brand

Scentys is proud to have worked with Groupe Coty to help launch its new haute parfumerie brand, Infiniment Coty Paris.

The first Infiniment Coty Paris shop opened its doors last March, in the heart of the Marais district in Paris. It treats perfume lovers to a multisensory, immersive experience in an augmented nature setting, with giant flowers all around. A Scentys diffuser tucked in each flower begins releasing a fragrance from the collection as soon as a customer approaches. This is an innovation that allows the fragrances to be recreated faithfully.

Find the shop at 5, rue des Blancs Manteaux, 75004 Paris