News About Olfactory Marketing and Scentys

You’ll find on this page all the latest news about olfactory marketing together with updates from Scentys about its trade shows, client case studies, interviews and more.

Sensory experiences are a tried-and-true component of strategies to attract new and loyal customers. By creating an emotional bond with guests in your store or hotel, one that leaves them with good feelings about their visit, developing an olfactory logo … Read more

Winland Group partnered with Guerlain for “The Scent of Boundless Love,” an event celebrating the 100-year anniversary of the death of Giacomo Puccini, the great Italian composer and friend of Jacques Guerlain. Since it was founded in 1828 … Read more

Located in Marcq-en-Baroeul, in the suburbs of Lille, this Michelin-starred restaurant created by chefs Camille Pailleau and Diego Delbecq serves contemporary gourmet cuisine in a former printing works typical of the region’s industrial buildings. In April 2024, it began diffusing a signature scent using Scentys technology. … Read more

More and more companies are using room fragrances to create pleasantly scented spaces that treat employees and visitors to a comfortable and welcoming environment. They know people no longer base their impressions of business premises on décor and furnishings alone… Read more

Luxe Pack Monaco 2024, the must-attend annual event of the luxury packaging industry, will take place from September 30th to October 2nd. Visitors will be introduced to the most innovative solutions for the packaging of the future. These include technologies co-developed by Scentys with other renowned brands … Read more

Odors have a direct impact on wellbeing in the workplace and can even boost productivity. Discover all the advantages of diffusing active fragrances to enhance productivity at work … Read more

Did you know that when classical music plays in a store selling spirits, clients are likelier to purchase vintage wines? How about the fact that Coca Cola studied the sound a can opening to see how it could be used to evoke feelings of refreshment and thirst? Stimulating one or more senses to encourage purchasing … Read more

A nebulization diffuser operates at high pressure, releasing tiny droplets of fragrance with exceptional olfactory quality. This technology, also called “micro-nebulization,” turns a liquid fragrance into a fine mist of perfume … Read more

Dry diffusion systems are ideal for scenting small spaces and can be built into furniture or points of sale, making the technology very popular, notably in the fine fragrance industry. With unequalled quality of reproduction, and systems that are environmentally responsible and easy to us … Read more

Professional fragrance diffusers offer many advantages, but there are several types to choose from. Users may need more information about the specific characteristics of each system before selecting one … Read more

Scentys is proud to have worked with Groupe Coty to help launch its new haute parfumerie brand, Infiniment Coty Paris … Read more

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